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secret deodorant

Beauty, Body, Lifestyle, Personal Musings

Surviving Festival Season & Not Sweating the Small Stuff

I like to tell people I grew up in a pit—a mosh pit to be exact. I went to local metal shows in high school and cut my teeth on the Vans Warped Tour and the Bamboozle before Coachella and festival season itself became a thing. So when I got to listening to house and EDM music after college, I thought the same concepts I could apply to my festival-filled past. Well, not exactly.

I got the chance to explore the technicolor world of the Electric Daisy Carnival when it hit NYC on May 14-15th, thanks to Secret. The brand has had a unique shift in focus from the barre babes and the Soul Cycle set to the summer music scene where calories are burned dancing in the heat of the moment rather than in a hot yoga studio, embracing the unfiltered fun and rush of summer music festivals. Last year, Tokimonsta took over as Secret’s festival face, but the brand put the power in the people’s hands (and arms, too) by offering a body paint station smack dab in the middle of the grounds. There, ravers of every flavor could water-marble their limbs and snap up a travel stick of the deodorant to swipe on between DJ sets. Though I initially felt out of my element at the vibrant affair, I learned a lot more than I expected before slipping on the neon wristbands.

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